An event on the development of health tourism was held
Taking into account that our country has wide opportunities in the field of health tourism, an event was held in the city of Naftalan to expand the participation of the private sector in realizing the potential in this field, as well as to learn the proposals and expectations of entrepreneurs.
Representatives of the relevant state institutions and entrepreneurs participated in the event organized by the Small and Medium Business Development Agency (KOBIA), the State Tourism Agency and the Naftalan City Executive Power.
The event is dedicated to the 100th anniversary of the birth of National Leader Heydar Aliyev.
Speaking at the event, the head of the Naftalan City Executive Power Vugar Novruzov, the chairman of the Board of Directors of KOBIA, Orkhan Mammadov, the deputy of the Milli Majlis, Anar Mammadov, the adviser to the chairman of the State Tourism Agency, Elnur Malikzade, said that tourism, including health tourism, is one of the priority areas of the country’s economy and they shared their thoughts about it that the city of Naftalan was chosen in this area. It was emphasized in the speeches that about 20 sanatoriums, resorts and hotels operate in Naftalan. Every year, thousands of people come to Naftalan for treatment. The number of tourists coming to Naftalana from the CIS, including European countries, is increasing year by year. This allows for the formation of corporate proposals for tourism companies and the creation of various interregional tourism routes. Health centers in Naftalan are important not only in the development of tourism, but also in the expansion of the activities of numerous SMEs working in other sectors, especially in the fields of public catering and services, in the general economic development of the city, and in increasing employment.
At the event, ideas were also exchanged on the lack of personnel resources and ways to solve the difficulties in this direction, the activities of insurance companies in the expansion of health tourism, the development of corporate cooperation in this field, marketing in the tourism market, increasing the range and quality of services.
It was noted that the issues raised within the framework of the event and the proposals formed will be taken into account in the future during the implementation of joint initiatives of KOBIA and the State Tourism Agency in the relevant field.
